Head of Marketing Kenya / East Africa (PB 8)
Sub Saharan Africa
Country / Territory
Business Support Services
Job Category
Pay Band
Pay Band 8
Vacancy Description
Contract Duration: Indefinite | Location: Nairobi, Kenya | Post Start date: ASAP| Pay Band: 8 (Locally appointed terms) | Vacancy Closing date: 20 January 2020 at 23.59 (UK time)



This opportunity is part of the SSA Regional Marketing Directorate which plays an essential role in making a positive contribution to the UK and the communities where we work across 19 dynamic and diverse countries in SSA.

The successful post holder will be responsible for leading marketing strategy, planning and execution for the cluster of countries, ensuring that it drives and supports the regional marketing strategic objectives for the British Council in a flexible, cost-effective way.
Leading the development and execution of Cluster and Country market strategies working with the Country Marketing Managers, agreeing the delivery mechanisms, budgets and programmes with regional marketing and overseeing delivery to plan.
Ensuring effective, integrated and joined up delivery of country marketing activity to maximise impact and return on investment in the market place.

The countries in East Africa Cluster are Kenya, Tanzania, Uganda, Rwanda, Ethiopia, Sudan, South Sudan


The overall purpose of this role is to lead the development and execution of the country marketing strategy and plans for all countries within the Cluster, ensuring alignment to the regional and global marketing strategy and brand, and to work in partnership with SBUs to ensure that country marketing activities enable required business targets. This role will be accountable for the planning and execution for Cluster, while managing and evaluating plans for the Cluster. They will line manage the Marketing Managers and Communications Mangers in the cluster and cover the same duties for their own country.


In this role, key areas of focus will include:

·         Country Marketing Strategy 

·         Consultancy, analysis & problem-solving

·         Internal customer focus

·         Service improvement 

·         Relationship & stakeholder management

·         Leadership & management

To be considered for this role, core requirements include:

·         Degree or professional qualification in marketing or business 

·         Minimum of 5 years experience in a marketing position at a national level within a large and complex organisation 

·         Demonstrable experience of developing marketing strategies and plans 

·         Demonstrable experience in managing supplier relationships 

 Please note that this vacancy closes on 20 January 2020 at 23.59 (UK time) 


For further information, please do review the full requirements and refer to the documents below:


East Cluster - Head of Marketing Role Profile.pdf
British Council Behaviours.pdf
British Council Core Skills.pdf

Please ensure your application and supporting statement outlines your current and previous experience that align to the role. 


Our Equality Commitment:



Valuing diversity is essential to the British Council’s work. We aim to abide by and promote equality legislation by following both the letter and the spirit of it to avoid unjustified discrimination, recognising discrimination as a barrier to equality of opportunity, inclusion and human rights. All staff worldwide are required to ensure their behaviour is consistent with our policies.  The British Council is committed to a policy of equal opportunity and is keen to reflect the diversity of UK society at every level within the organisation.