Marketing Manager, English, Thailand (THA-MC-0050)
Region
East Asia
Country / Territory
Thailand
Location
Bangkok
Department
Business Support Services
Job Category
Marketing
Pay Band
Pay Band 6
Vacancy Description
Contract: Indefinite | Location: Bangkok, Thailand | Salary: Pay Band 6/G (From THB 51,979 to THB 74,256 Gross per month) | Vacancies: 2 | Start Date: As soon as possible | Deadline for Applications: 17 November 2019 (23.59 UK time)
 
Details

Marketing Manager, English, Thailand (THA-MC-0050)

 

ABOUT THE DEPARTMENT/TEAM

Marketing at the British Council is a strategic function which drives awareness, understanding and engagement across our diverse audiences. We use insight, knowledge and analysis of our market and our customers to help engage them with the British Council’s international cultural relations mission, our products and services in the most impactful and effective way. We lead the development of our brand and use our expertise to tell inspiring stories to enhance our global reputation, build lifelong relationships, engage our staff and prove the impact of what we do.

 

WHAT YOU WILL BE DOING AND WHY

The purpose of this role is to support the Head of Marketing, English in the development and implementation of the country marketing strategy for English and plans for the country, ensuring alignment to the cluster/regional and global marketing strategy and brand, and to work in partnership with SBUs to ensure that country marketing programmes enable required business targets.

 

WHAT IS INTERESTING ABOUT IT

A marketing role at the British Council under the English business unit provides you with the opportunity to understand how the English Language market works in Thailand. The English Language market is a fast changing one and one will have to move in a fast pace. This provides valuable exposure for applicants who wish to gain experience in consumer marketing in a unique market. You will also work in an energetic and open-minded team where new ideas are always being discussed and encouraged to try them out.

 

WHAT WE ARE LOOKING FOR

· Experience in a lead marketing role in areas of integrated marketing communications, branding, digital and PR

· A proven track record of developing annual integrated marketing plans based on data and market insights

· Hands on experience in delivering marketing campaigns as well as evaluating the performance of the campaigns and apply learning for refining future campaigns

· Experience in developing/creating social media content and social media platform management

· Preparing forecast and monitoring budgets

· Relevant external professional organisations e.g. CIM, Melcrum, GCN, CIPR, WOMMA etc. (or equivalent experience in relevant discipline)

· Fluency in both Thai and English

 

NEXT STEPS

 

For more information please see Role profile and British Council Generic Behaviours

 

This is an interesting, absorbing role where you can work to support us building awareness of the British Council in delivering to the needs of our customers.

 

ABOUT THE BRITISH COUNCIL

 

The British Council is the UK’s international organisation for cultural relations and educational opportunities. We create friendly knowledge and understanding between the people of the UK and other countries. We do this by making a positive contribution to the UK and the countries we work with – changing lives by creating opportunities, building connections and engendering trust.

 

Valuing diversity is essential to the British Council’s work. We aim to abide by and promote equality legislation by following both the letter and the spirit of it to try and avoid unjustified discrimination, recognizing discrimination as a barrier to equality of opportunity, inclusion and human rights.

 

All staff worldwide is required to ensure their behavior is consistent with our policies.

 

The British Council is a full member of Keeping Children Safe (KCS) and has achieved level 1 child safe certification. We believe that all children have the right to be protected from all forms of abuse as set out in article 19, UNCRC, 1989 and that every child matters - everywhere in the world. In line with the British Council's Child Protection policy, any appointment is contingent on thorough checks including criminal record checks, in line with legal requirements.